change your words… change your world

I recently came across this video put together by Purplefeather, who are online marketing content specialists based in the United Kingdom. Their storyline is based on what I have always hoped to be a true story. I first heard this told about a New York copywriter in Central Park. Bringing the story to life on video, Purplefeather not only bring a tear to many eyes … but reinforce their own proposition … hire us, because with the right words you can change your world. With so many business presentations getting wrapped up in the numbers to the point of being clinical and sterile, this short video is a great reminder that emotion sells.

Paul

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